Strategic planning and its implementation Tourism essay
The purpose of this research essay is to review the theory and practice of strategic planning for tourism, with a particular focus on New Zealand. New Zealand is a small country with a population of four million. Tourism has become an important revenue and export earner for the country's economic growth. Determine your priorities and objectives. Define responsibilities. Measuring and evaluating results. Each step requires close collaboration in building a shared vision and strategy for implementation. Strategic Planning SP is one of the most popular management approaches in today's organizations and is consistently ranked among the five most popular management approaches. The tourism and hospitality sector is growing at a remarkable pace both locally and globally. Analysts attribute this growth to demographic changes such as a strong global middle class, an increase in the number of senior tourists and an increase in the number of international travelers. This shift means the industry needs to understand this.