Marketing Plan for Airtel Broadband Services Marketing Essay




Bharti Airtel is the largest private telecom company in India and the third largest wireless operator in the world. It has a pan-India presence and offers integrated offerings. Now let's dive deeper into Airtel's own digital marketing and campaign strategy. How does this brand use digital marketing in its strategy Last year, Airtel gave its customers adaptability to their service plan as per their preferences and pay accordingly, e.g. MyPlan management for customer choice, Airtel launches self-service digital marketing product Airtel IQ Reach. Small businesses can tap into Airtel's user base through the self-service marketing communications platform launched on Tuesday. Airtel introduces new postpaid family plan Bharti Airtel Q Profit. gain. 3. Logo of Airtel Sunil Bharti Mittal described the brand as youthful, international, inclusive and dynamic and represents the journey of the first Indian brand to truly go global, Khama, 2010.





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