E-marketing is an emerging technology marketing essay
As 'the Digital Transformation' of marketing, widely accepted and researched by both. practitioners and academics. Digital advertising, e-commerce, mobile services, to name a few. a few. It's easy to become numb to the onslaught of new technologies hitting the market, each with its own promise to change and revolutionize the business world more often. But our analysis of some of the more meaningful technology trends provides compelling evidence that something important is happening. Chui, Roger Roberts and In today's digital age, data has played a central role in marketing. As technology continues its relentless evolution and expansion, companies are armed with access to vast amounts of data ripe for analysis and interpretation, enabling data-driven decision making and refining marketing. It is expected that this technology will be applied. 3. IoT and user journey mapping to market to individuals. In the future, B2I Business-to-Individuals could replace all forms of marketing such as B2B and B2C. It allows a brand to directly reach individuals to market their products and services by analyzing data collected by IoT gadgets.