Cultural Factors for Understanding International Marketing Cultural Studies Essay
Understanding the differences in culture can help you develop more effective content that reaches across borders. You just need to travel abroad or spend time with people who are not from the same place. This study examines the online shopping experience of foreign residents in China, focusing on their benefits, challenges, factors influencing their decision-making, and opportunities for improvements. Culture is the collective values, customs, norms, arts, social institutions and intellectual achievements of a given society. The study of culture is a challenging endeavor because its primary focus is on the broadest component of social behavior: an entire society, or comparing and contrasting its cultural differences and similarities. The Eastern culture is based on the holistic type of thinking, while the analytical way of thinking influences the Western culture. Therefore, the article provides an overview of the analytical and holistic forms of thinking. Furthermore, it describes how the differences in cultural thinking reflect on the actions and beliefs that are. This essay delves into the complexity. interplay between cultural factors and consumer behavior in social media, focusing on a cross-cultural comparative study between Japan and Japan.