Market Analysis - Essay on Sports Drinks
The rise of the energy drink market, especially within the younger target group, has led to an escalation in caffeine intake among caffeine-consuming children and adolescents. Data from the National Health and Nutrition Examination Survey highlights average caffeine intake in mg per day for, across countries, annual energy drink consumption. litre. According to Statista, India Energy Amp, Sports Drinks segment volume is expected to increase. L84 billion. This segment is expected to show volume growth. 5 Energy enhancer, sports drink market, typically marketed as sports performance nutrition for both professional and mainstream consumer use. The sports drinks market in India recorded a positive compound annual growth rate CAGR of 34 during the month, with a sales value of 214. an increase. 27