Airasias' business model is a marketing essay for low-cost airlines
1. LCC fleets are young and often built around a single model. “People tend to think that low-cost airlines have these old planes, but that's a complete myth,” said Edward Lau, CEO of. For Aireen, AirAsia's competitive advantages lay in the low-cost carrier's massive data pool and combined with the foresight to transform their digital ecosystem, which gave the Group a significant advantage over its competitors when the pandemic struck unexpectedly. way started. A budget airline or budget airline, also known as a no-frills or discount airline, airline is a. airline offering generally low fares in exchange for eliminating many traditional fares.